Company Overview
Winning Moves Uk Limited is listed at the official companies registry as Active Private Limited Company. The company was incorporated on Friday 13 March 1998, so this is a well established company. Winning Moves Uk Limited has been in business for 28 years. The accounts status is full and the accounts are next due on Wednesday 31 December 2025.
Registered Address

Lyntonia House, 7 Praed Street, Paddington, London, W2 1NJ
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Companies House Data
Company NameWINNING MOVES UK LIMITED
Company Number03527331
Registered Office AddressLyntonia House
 7 Praed Street
 W2 1NJ
Company CategoryPrivate Limited Company
Company StatusActive
Country of OriginUnited Kingdom
Incorporation Date13/03/1998
Accounting Reference Date Day31
Accounting Reference Date Month3
Accounts Next Due Date31/12/2026
Accounts Last Made Up Date31/03/2025
Accounts Account CategoryFULL
Returns Next Due Date22/04/2017
Returns Last Made Up Date25/03/2016
Directors & Members
Show Resigned
Paul Boughtwood - Director
(British, 49 years old, born December 1977)
Appointed 03 October 2022
 Active
Thomas Liddell - Director
(British, 53 years old, born March 1973)
Appointed 18 October 1999
 Active
Gavin Saunders - Director
(British, 56 years old, born February 1970)
Appointed 16 January 2025
 Active
Alexandre Swain - Director
(French, 47 years old, born May 1979)
Appointed 03 October 2022
 Active
Secretaries
Show Resigned
Other Company Directorships
Paul Boughtwood
WINNING MOVES INTERNATIONAL LIMITED
Thomas Liddell
CAFE LARRY LIMITED
PLAYADAY LIMITED
WINNING MOVES INTERNATIONAL LIMITED
Gavin Saunders
WINNING MOVES INTERNATIONAL LIMITED
Alexandre Swain
WINNING MOVES INTERNATIONAL LIMITED
Balance Sheet Unlock full report
Accounts Date 31-Mar-2025 31-Mar-2021 31-Mar-2020
Balance Sheet
Fixed Assets 114,766 114,766 121,740
Current Assets 8,190,574 8,190,574 10,769,127
Creditors Due Within One Year 6,302,461 6,302,461 6,150,383
Working Cap 1,888,113 1,888,113 4,618,744
Total Assets Less Current Liabilities 2,002,879 2,002,879 4,740,484
Long-term Liabilities 8,654 8,654 9,484
Net Assets 1,994,225 1,994,225 4,731,000
Share Capital & Reserves
Share Cap - - -
Profit & Loss Reserves - - -
Other Reserves - - -
Shareholders Funds 1,994,225 1,994,225 4,731,000
Common Size Financial Analysis Unlock full report
Accounts Date 31-Mar-2025 31-Mar-2021 31-Mar-2020
Tangible Fixed Assets - - -
Fixed Assets 1.4% 1.4% 1.1%
Stocks Inventory - - -
Debtors 58.3% 58.3% 44.5%
Cash Bank In Hand 5.9% 5.9% 8.2%
Current Assets 98.6% 98.6% 98.9%
Creditors Due Within One Year 75.9% 75.9% 56.5%
Net Current Assets Liabilities 22.7% 22.7% 42.4%
Creditors Due After One Year - - -
Accruals Deferred Income - - -
Provisions For Liabilities Charges - - -
Net Assets Liabilities Including Pension Asset Liability - - -
Called Up Share Capital - - -
Share Capital Allotted Called Up Paid - - -
Profit Loss Account Reserve - - -
Shareholder Funds 24.0% 24.0% 43.4%
Capital Employed - - -
Total Assets Less Current Liabilities 24.1% 24.1% 43.5%
Financial Ratio Analysis Unlock full report
Accounts Date 31-Mar-2025 31-Mar-2021 31-Mar-2020
Liquidity Ratio 1.3 1.3 1.8
Solvency Ratio 1.3 1.3 1.8
Reserves to Assets - - -
Secured Creditors Unlock full report
Mortgages Charges 6
Mortgages Outstanding 4
Mortgages Part Satisfied 0
Mortgages Satisfied 2
Assets and Debt Analysis Unlock full report
Accounts Date 31-Mar-2025 31-Mar-2021 31-Mar-2020
Assets 8,305,340 8,305,340 10,890,867
Debt 6,311,115 6,311,115 6,159,867
Net Assets/Debt 1,994,225 1,994,225 4,731,000

The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.

The current section of the balance sheet has positive working capital. We would normally consider this positively. Total reserves including retained profitability and movement in reserves has some deficiency. The amount of net assets suggests sufficient cover for total debts and obligations for the size of the company inferred by the balance sheet.

Unlock full report  The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.The current section of the balance sheet has positive working capital. We would normally consider this positively. Total reserves including retained profitability and movement in reserves has some deficiency. The amount of net assets suggests sufficient cover for total debts and obligations for the size of the company inferred by the balance sheet.   The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.The current section of the balance sheet has positive working capital. We would normally consider this positively. Total reserves including retained profitability and movement in reserves has some deficiency. The amount of net assets suggests sufficient cover for total debts and obligations for the size of the company inferred by the balance sheet.

This review of public record balance sheet and company status information is presented under the terms of Open Government Licence and is for informational purposes only, is general in nature, and is not intended as an opinion or advice for any specific circumstances. The commentary and the colour band score is not a credit rating or credit risk assessment.

This review does not constitute a full credit rating or credit risk assessment based on the full analysis and credit score algorithms used in our credit reports. A full credit report may also provide information relating to trade payment history and county court or court judgments if any.

Public Record Information Unlock full report
Exact Court Judgements
Period of Months Last 12m 13-24m 25-36m 37-48m 49-60m 61-72m
Number of Exact CCJS X Y Y X X Y
Value of Exact CCJS YXY YK S S X KX
Supplier Credit Limits Unlock full report
Date Sector Notified Amount Terms
XK-SXY XKXYXK SXSKXYXK £X,000 XS XYSKS
SK-SYY SKXYXKYKKY KSXX KKXXYXS £YY,000 YS XYSKS SK YXXSXS
YK-SXY XKXYXYYK SXSXYXK £SX,000 XS XYSKS
Payment Records Unlock full report
Payment Records from it's suppliers' company ledger show how a company is paying its suppliers

Payment Analysis

Total Invoices Paid Before
30 days due		 Paid After
30 days due		 Owing Before
30 days due		 Owing after
30 days due
XYX SX K YX X
Company Valuation Analysis Unlock full report

Going Concern Valuation

The going concern valuations value the company on the basis that it continues to trade without the threat of liquidation for the foreseeable future. These valuations are primarily profit and cashflow based.

Valuations Valuation Measures
Estimated High Value £XSI,000 Retained Profit £YX,000
Estimated Mid Value £YY,000 EBIT £SY,000
Estimated Low Value £X,000 EBITDA £SSX,000

Liquidation Valuation

The liquidaton valuation values the company as if it were to cease trading and assets were subject to rapid disposal to cover liabilities. This valuation is primarily asset based.

Valuations Valuation Measures
Estimated High Value £XY,000 Total Assets £XIX,000
Estimated Mid Value £Y,000 Net Assets £YX,000
Estimated Low Value £S,000 Tangible Equity £SX,000

The above valuations are based on our own algorithms and take no account of many factors that can influence actual valuations realized and should not therefore be assumed to be accurate.
Credit Status Checklist Unlock full report
Business Growth Please purchase a report to see true comments
EBITDA Purchase a report to see true comments
Dividends Please purchase a report to see true comments about this company
Retained Profits Retained Profits for this company
Debt Interest Debt Interest for this company
Cash Flow Cash Flow for this company
CCJs CCJs for this company
Age of Company Age of Company for this company
Solvency Solvency for this company
Secured Creditors Secured Creditors for this company
Ownership Ownership for this company


First Report Score: (0-10) X
Financial Status Guide:
10 Very Strong
9 Strong
8 Very Good
7 Good
6 Above Average
5 Average
4 Below Average
3 Poor
2 Weak
1 Very Weak
0 Critical

Risk Score Trend

Risk Rating Unlock full report

This is the credit risk assessment used by one of the top UK credit reference agencies.

Risk Score (1-100) X
Risk Band Description XXMXMXMX SISX
Risk Assessment Meeting of Creditors
Credit Rating XSKX
Altman Z Score Credit Risk Rating Unlock full report

There have been many bankruptcy predictors developed, however none has been so thoroughly tested and broadly accepted as the Altman Z-Score.

Z Score X
Risk Band XY
Risk Band Description The Z Score is not used for small companies where full accounts are not filed because profit and loss account items are required to calculate the score.

Z Score Bands

1 Low Risk 3.00 and above
2 Caution 2.63 - 2.99
3 Risk of Failure within 2 years 1.24 - 2.62
4 High Probability Failure Below 1.24
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Document Filings
Register inspection address has been changed from Third Floor One London Square Cross Lanes Guildford Surrey GU1 1UN United Kingdom to 1st Floor Arthur Stanley House 40-50 Tottenham Street London W1T 4RN
Confirmation statement made on 25 March 2025 with no updates
Appointment of Mr Gavin Ross Saunders as a director on 16 January 2025
Termination of appointment of Alison Jane Williams as a director on 18 July 2024
Confirmation statement made on 25 March 2024 with no updates
Appointment of Mrs Alison Jane Williams as a director on 22 June 2023
Director's details changed for Thomas Watmough Liddell on 11 May 2023
Register(s) moved to registered inspection location Third Floor One London Square Cross Lanes Guildford Surrey GU1 1UN
Register inspection address has been changed to Third Floor One London Square Cross Lanes Guildford Surrey GU1 1UN
Confirmation statement made on 25 March 2023 with no updates
Termination of appointment of Richard Peter Knights as a director on 6 November 2022
Termination of appointment of Akin Atakan Tahir as a director on 21 October 2022
Appointment of Alexandre Leonard Jean Paul Swain as a director on 3 October 2022
Appointment of Paul David Boughtwood as a director on 3 October 2022
Change of details for Winning Moves International Limited as a person with significant control on 9 May 2022
Confirmation statement made on 25 March 2022 with no updates
Confirmation statement made on 25 March 2021 with no updates
Confirmation statement made on 25 March 2020 with no updates
Termination of appointment of Peter Jonathan Griffin as a director on 30 November 2019
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