Company Overview
We Love Purely Limited is listed at the official companies registry as Active Private Limited Company. The company was incorporated on Friday 17 February 2017, so this is a well established company. We Love Purely Limited has been in business for 9 years and 1 month. The accounts status is micro entity and the accounts are next due on Wednesday 30 September 2026.
Registered Address

Floor 5, 167-169 Great Portland Street, London, W1W 5PF
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Companies House Data
Company NameWE LOVE PURELY LIMITED
Company Number10625324
Registered Office AddressFloor 5, 167-169 Great Portland Street
 W1W 5PF
Company CategoryPrivate Limited Company
Company StatusActive
Country of OriginUnited Kingdom
Incorporation Date17/02/2017
Accounting Reference Date Day31
Accounting Reference Date Month12
Accounts Next Due Date30/09/2026
Accounts Last Made Up Date31/12/2024
Accounts Account CategoryMICRO ENTITY
Returns Next Due Date17/03/2018
Previous Company NameChanged Date
VITTORIA ENTERPRISES LTD10 Jul 2020
Directors & Members
Show Resigned
Stephen Argent - Director
(British, 69 years old, born March 1957)
Appointed 31 August 2023
 Active
Stefania Pellegrino - Director
(Italian, 37 years old, born June 1989)
Appointed 17 February 2017
 Active
Secretaries
No Secretaries Appointed
Other Company Directorships
Stephen Argent
AMASEA ENTERPRISES LIMITED
CATZ CLUB
CATZ CLUB SERVICES LIMITED
CROFTMELL LIMITED
FFI HOLDINGS LIMITED
JUVELA LIMITED
KTIEW EMS TRUST
LAUDER JEWELLERS LIMITED
LAUDER LIMITED
MARKET ROCKET LIMITED
NOURISHER FOOD & DRINKS LIMITED
OHSO CHOCOLATE LIMITED
PULSIN LTD
SCHOOL-FRIEND.COM LIMITED
SCHOOLFRIENDETC
SOUPOLOGIE LIMITED
STARGENT LIMITED
S-VENTURES ACQUISITIONS LTD
S-VENTURES PLC
THE MODERN LARDER LIMITED
THE OLOGIE GROUP LIMITED
TOORU PLC
WHOOSH CHILDCARE CIC
Stefania Pellegrino
No companies found
Balance Sheet Unlock full report
Accounts Date 31-Dec-2024 30-Sep-2022 30-Sep-2021
Balance Sheet
Fixed Assets 7,873 7,873 6,936
Current Assets 198,537 198,537 219,866
Creditors Due Within One Year 572,070 572,070 305,192
Working Cap -373,533 -373,533 -85,326
Total Assets Less Current Liabilities -365,660 -365,660 -78,390
Long-term Liabilities 8,633 8,633 12,112
Net Assets -374,293 -374,293 -90,502
Share Capital & Reserves
Share Cap - - -
Profit & Loss Reserves - - -
Other Reserves - - -
Shareholders Funds -374,293 -374,293 -90,502
Common Size Financial Analysis Unlock full report
Accounts Date 31-Dec-2024 30-Sep-2022 30-Sep-2021
Tangible Fixed Assets - - -
Fixed Assets 3.8% 3.8% 3.1%
Stocks Inventory - - -
Debtors 41.5% 41.5% 55.5%
Cash Bank In Hand 5.9% 5.9% 0.9%
Current Assets 96.2% 96.2% 96.9%
Creditors Due Within One Year 277.2% 277.2% 134.6%
Net Current Assets Liabilities -181.0% -181.0% -37.6%
Creditors Due After One Year - - -
Accruals Deferred Income - - -
Provisions For Liabilities Charges - - -
Net Assets Liabilities Including Pension Asset Liability - - -
Called Up Share Capital - - -
Share Capital Allotted Called Up Paid - - -
Profit Loss Account Reserve - - -
Shareholder Funds -181.3% -181.3% -39.9%
Capital Employed - - -
Total Assets Less Current Liabilities -177.2% -177.2% -34.6%
Financial Ratio Analysis Unlock full report
Accounts Date 31-Dec-2024 30-Sep-2022 30-Sep-2021
Liquidity Ratio 0.3 0.3 0.7
Solvency Ratio 0.4 0.4 0.7
Reserves to Assets - - -
Secured Creditors Unlock full report
Mortgages Charges 0
Mortgages Outstanding 0
Mortgages Part Satisfied 0
Mortgages Satisfied 0
Assets and Debt Analysis Unlock full report
Accounts Date 31-Dec-2024 30-Sep-2022 30-Sep-2021
Assets 206,410 206,410 226,802
Debt 580,703 580,703 317,304
Net Assets/Debt -374,293 -374,293 -90,502

The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.

Current debt exceeded short term liquid assets as at the balance sheet date. We would normally view this in the context of other profitability and solvency indicators. Total reserves including retained profitability and movement in reserves has some deficiency. The balance sheet net assets figure is negative.

Unlock full report  The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.Current debt exceeded short term liquid assets as at the balance sheet date. We would normally view this in the context of other profitability and solvency indicators. Total reserves including retained profitability and movement in reserves has some deficiency. The balance sheet net assets figure is negative.   The following is based on the accounts data presented in this report sourced from Companies House, however the company has filed later accounts. Our analysis of the latest account can be viewed by unlocking our full report.Current debt exceeded short term liquid assets as at the balance sheet date. We would normally view this in the context of other profitability and solvency indicators. Total reserves including retained profitability and movement in reserves has some deficiency. The balance sheet net assets figure is negative.

This review of public record balance sheet and company status information is presented under the terms of Open Government Licence and is for informational purposes only, is general in nature, and is not intended as an opinion or advice for any specific circumstances. The commentary and the colour band score is not a credit rating or credit risk assessment.

This review does not constitute a full credit rating or credit risk assessment based on the full analysis and credit score algorithms used in our credit reports. A full credit report may also provide information relating to trade payment history and county court or court judgments if any.

Public Record Information Unlock full report
Exact Court Judgements
Period of Months Last 12m 13-24m 25-36m 37-48m 49-60m 61-72m
Number of Exact CCJS X Y Y X X Y
Value of Exact CCJS YXY YK S S X KX
Supplier Credit Limits Unlock full report
Date Sector Notified Amount Terms
XK-SXY XKXYXK SXSKXYXK £X,000 XS XYSKS
SK-SYY SKXYXKYKKY KSXX KKXXYXS £YY,000 YS XYSKS SK YXXSXS
YK-SXY XKXYXYYK SXSXYXK £SX,000 XS XYSKS
Payment Records Unlock full report
Payment Records from it's suppliers' company ledger show how a company is paying its suppliers

Payment Analysis

Total Invoices Paid Before
30 days due		 Paid After
30 days due		 Owing Before
30 days due		 Owing after
30 days due
XYX SX K YX X
Company Valuation Analysis Unlock full report

Going Concern Valuation

The going concern valuations value the company on the basis that it continues to trade without the threat of liquidation for the foreseeable future. These valuations are primarily profit and cashflow based.

Valuations Valuation Measures
Estimated High Value £XSI,000 Retained Profit £YX,000
Estimated Mid Value £YY,000 EBIT £SY,000
Estimated Low Value £X,000 EBITDA £SSX,000

Liquidation Valuation

The liquidaton valuation values the company as if it were to cease trading and assets were subject to rapid disposal to cover liabilities. This valuation is primarily asset based.

Valuations Valuation Measures
Estimated High Value £XY,000 Total Assets £XIX,000
Estimated Mid Value £Y,000 Net Assets £YX,000
Estimated Low Value £S,000 Tangible Equity £SX,000

The above valuations are based on our own algorithms and take no account of many factors that can influence actual valuations realized and should not therefore be assumed to be accurate.
Credit Status Checklist Unlock full report
Business Growth Please purchase a report to see true comments
EBITDA Purchase a report to see true comments
Dividends Please purchase a report to see true comments about this company
Retained Profits Retained Profits for this company
Debt Interest Debt Interest for this company
Cash Flow Cash Flow for this company
CCJs CCJs for this company
Age of Company Age of Company for this company
Solvency Solvency for this company
Secured Creditors Secured Creditors for this company
Ownership Ownership for this company


First Report Score: (0-10) X
Financial Status Guide:
10 Very Strong
9 Strong
8 Very Good
7 Good
6 Above Average
5 Average
4 Below Average
3 Poor
2 Weak
1 Very Weak
0 Critical

Risk Score Trend

Risk Rating Unlock full report

This is the credit risk assessment used by one of the top UK credit reference agencies.

Risk Score (1-100) X
Risk Band Description XXMXMXMX SISX
Risk Assessment Meeting of Creditors
Credit Rating XSKX
Altman Z Score Credit Risk Rating Unlock full report

There have been many bankruptcy predictors developed, however none has been so thoroughly tested and broadly accepted as the Altman Z-Score.

Z Score X
Risk Band XY
Risk Band Description The Z Score is not used for small companies where full accounts are not filed because profit and loss account items are required to calculate the score.

Z Score Bands

1 Low Risk 3.00 and above
2 Caution 2.63 - 2.99
3 Risk of Failure within 2 years 1.24 - 2.62
4 High Probability Failure Below 1.24
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Document Filings
Termination of appointment of Scott Paul Livingston as a director on 1 December 2025
Registered office address changed from 121 Sloane Street London SW1X 9BW England to Floor 5, 167-169 Great Portland Street London W1W 5PF on 11 December 2025
Compulsory strike-off action has been discontinued
First Gazette notice for compulsory strike-off
Confirmation statement made on 1 September 2025 with updates
Notification of Tooru Plc as a person with significant control on 29 May 2025
Cessation of S-Ventures Plc as a person with significant control on 29 May 2025
Previous accounting period extended from 30 September 2024 to 31 December 2024
Confirmation statement made on 24 January 2025 with no updates
Compulsory strike-off action has been discontinued
First Gazette notice for compulsory strike-off
Termination of appointment of Robert David Hewitt as a director on 29 June 2024
Confirmation statement made on 24 January 2024 with no updates
Registered office address changed from C/O Bwbca Limited Dukes Court Duke Street Woking Surrey GU21 5BH England to 121 Sloane Street London SW1X 9BW on 27 October 2023
Appointment of Mr Stephen Argent as a director on 31 August 2023
Confirmation statement made on 24 January 2023 with updates
Change of details for S-Ventures Plc as a person with significant control on 3 March 2023
Change of details for S-Ventures Plc as a person with significant control on 13 February 2023
Registered office address changed from Bwb Rosemount Avenue Rosemount Avenue West Byfleet KT14 6LB England to C/O Bwbca Limited Dukes Court Duke Street Woking Surrey GU21 5BH on 4 January 2023
Termination of appointment of Filomena Livingston as a director on 30 September 2022
Termination of appointment of Mark Michael O'sullivan as a director on 30 September 2022
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